Canopus Research Inc. provides strategic market, industry, and technology research and analysis on the computer industry, software, the Internet, and the technologies of information. Our primary clients are leading industry vendors, large users of information technology, and members of the investment community. We cover a broad range of topics including:
- Cloud Computing
- Data Center Server Infrastructure
- Enterprise Social Networking
- Industry Trends and Futures
- Personal Branding
- Search Engine Optimization
- Social Media Marketing
- Software Development Platforms/Tools
- Virtual Reality (VR) Worlds
Canopus Research also has local subsidiary operations providing computer and networking (Duxbury Computers), bookkeeping and accounting (Duxbury Bookkeeping), and web development service to businesses and individuals south of Boston. These operations also serve as, in effect, a ‘hands on’ research lab monitoring consumer trends in the use of information technology.
Canopus Research was originally created and registered as a sole proprietorship by William F. Zachmann in 1982 in the city of Cambridge, Massachusetts. It became Mr. Zachmann’s primary base of business operations in 1988 when he resigned his position as Senior Vice President, Corporate Research, International Data Corporation (IDC) in Framingham, Massachusetts.
The company is named for the star Canopus. Canopus is the second brightest star in the sky (only Sirius is of greater magnitude) and the second most important navigational star (after Polaris, the “north star”). Canopus was also the name of a town in the Nile delta in ancient Egypt and said to be the name of Odysseus’ (Ulysses’) navigator (‘kybernos’ in Greek, the word from which ‘cybernetics’ and many other modern words related to information technology are derived) on the Argo.
The star Canopus is part of what was originally the ‘super-constellation’ Argos (Argo Navis) which was made up of three currently recognized constellations which make up the sail, the hull, and the keel of the vessel. Canopus is part of the constellation Carina (the keel).
Canopus Research was founded in 1982 as a company to offer ‘navigational guidance’ to those who hazard the waters of the digital age.
The company was incorporated on July 5, 2002 as Canopus Research Inc., an S Corporation based in Duxbury, Massachusetts.